Target Uses High Impulse Items to Marginally Increase Average Basket Size
Target Supercenters are taking advantage of the high shopper traffic levels by placing high impulse, low ticket items at the entrance to their store. By placing these low cost items at the entrance to...
View ArticleRossmann, Target, and Albert Hypermarket’s Strategies to Get Shoppers to...
Retailers around the world are incorporating different merchandising displays into their stores in an attempt to make them stop, think, then buy. These ‘Intervention Points’ are places in the store...
View ArticlePhotos: JC Penney Targets Impulse Purchases with Wrapt Assortment
JC Penney is adding a whole new assortment of products to its stores in preparation for the 2011 holiday season. With the goal of increasing the number of impulse purchases, JC Penney has introduced a...
View ArticlePhotos and Analysis: Halloween Merchandising Displays
Seasonal merchandise, like candy and sweets for Halloween, have started to take up more and more of the major retailers’ selling space in the past few weeks. Now, with the merchandise in place in most...
View ArticlePhotos: In-Store Interruption Tactics
Once the retailer gets the consumer into their store, or “wins the trip,” there’s a range of strategies used to guide the shopper through the store. Department layout, fixtures, shelves, and signs can...
View ArticleHow Are Retailers Preparing for the 2011 Holiday Season?
Retailers are rolling out new shopping solutions in order to meet the two most prevalent macro-economic trends this holiday season. First, while the economy is recovering, decreasing credit shows that...
View ArticleBig Box Retailers Shrink to Grow
In retail, the thought used to be that bigger is better. In 2011, however, we saw a number of big-box retailers realize that the one-size fits all approach is no longer generating the same level of...
View ArticleBest-In-Class Retail Store Entrance Strategies
In devising a strategy around a store’s entrance, there is no one solution that meets the needs of retailers across all channels. So, it is interesting to analyze the strategies that have become...
View ArticleCityTarget: What You Can Expect From the Urban Format of 2012
In 2011 we saw a number of big box retailers announce the roll out of new smaller format, urban stores. The reasoning behind this shift can be simply explained by the chart below, from the RetailNet...
View ArticleRetail Clinics: Retailers Leveraging In-Store Services
No one should disagree that the retail landscape is changing. Those that do, need to get some sun out from under their rock. Just a little more than a decade ago, store-based retailers (SBRs) had the...
View ArticleTarget’s Predictive Analytics Misfires Again!
Target Corporation’s predictive analytics misfired again! While less intrusive that announcing a young lady’s pregnancy, this time they announces an engagement that didn’t exist with a “We heard you...
View ArticleWhy Customers are Shopping at Smaller Stores
As discounters like Dollar General and Family Dollar continue to open hundreds of stores every year and retailers like Walmart and Target launch smaller formats to penetrate new areas, it is clear that...
View ArticleThe Art of Running the Small Store
Can the small store really work and is it here to stay? There is no doubt that small stores are a growing trend in the North American retail market. Dollar stores and traditional big box stores alike...
View ArticleRetail Clinics: Target Announces Plan to Unveil Service in VA and NC
Target has announced plans to open eight more retail clinics in its existing stores by July 29th, 2012. Four stores in northern Virginia and four stores in North Carolina will become the first to...
View ArticleThe First CityTarget Expected to Open this Week in Chicago
InStore Trends was the first to try to understand Target’s strategy behind the 2011 announcement – that it will try to move past last decade’s industry standard of “bigger is better.” Target will take...
View ArticleA Look Inside Chicago’s New CityTarget Format
RetailNet Group’s analysts were on the scene yesterday to get the inside scoop on the much anticipated unveiling of Target’s first smaller format store in Chicago. The look and feel of the new 124,000...
View Article8 Back-to-School Merchandising Tactics in 2012
RetailNet Group’s analysts recently surveyed a range of the major US chain retailers’ stores to get insight on the different 2012 Back-to-School merchandising strategies. Below are some sample...
View ArticleCityTarget – Long term potential in the US and Canada?
CityTarget Stores have been open for just 4 weeks now. But Target’s competitors, major suppliers, and industry analysts are eager to find out if the new approach will be effective. In his...
View ArticleSeven Halloween 2012 Merchandising Displays
Every season, RetailNet Group’s analyst team visits a variety of stores around the globe to see how retailers are laying out their merchandise. For Halloween, the creative displays change slightly,...
View ArticleOkey Dokey: X5 Retail Group’s Move into the USA
The Russian discount retailer, X5 Retail Group, opened its first US store in Miami, Florida this month. The retailer, which now operates 10 different banners in four different countries, is going to...
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